Katherine Tallmadge

PROJECT: Website Redesign

Renowned nutritionist, Katherine Tallmadge sought a website that would combine all three of her pre-existing sites into one new, premium site and highlight her book, “Diet Simple,” her nutritional counseling services, and public speaking and consultancy business.

STRATEGY:

• A modern and elegant site that was media rich was more appropriate for her experience and portfolio.

SOLUTION:

• A use of a media slider with quotes highlighting kudos and media appearances
• Using clean colors, a more modern typeface, and three column layout with to incorporate her wealth of content.
• Compiled all the websites, eliminated many redundancies, gathered her library of published articles and reorganized her navigation to require only 6 main pages.
• A WordPress enabled website that is easily manageable and she could blog diet tips to her fans and viewers.

Her premium-level website package level includes:

• Animated slider on home page with customized images and quotes as well as product ad for her book, “Diet Simple.”
• Site consultation with extensive reorganization and content migration
• Video migration and import to site
• Video enabled site for media content
• Blog
• Social media integration with Facebook and Twitter
• SEO Keyword Research and Optimization